Are you looking for the best social media contest tools to grow your audience?
Running social media contests is a great way to boost your engagement rates on social media, grow your following, and generate more sales and leads for your business
There are many different ways to run contests and giveaways on social media, and a wide range of tools to choose from. The tool you choose will determine what types of contests you can run, how your followers can enter, how winners are selected, and more.
In this post, I’ll be comparing the best social media giveaway tools to help you run online contests easily.
What is the best giveaway tool to run social media contests?
We’ll go into detail about each of the best social media giveaway tools to help you to figure out which app is right for you. However, if you haven’t got time to read my review of each individual app, here’s a summary of my top 3 recommendations:
- SweepWidget — The overall best social contest app with extensive features, a generous free plan, and affordable paid plans. The number of actions you can include in your giveaway is amazing. And there are plenty of integrations with email providers and other platforms.
- Woorise — Best for those who need a social giveaway tool that also supports other interactive content. Giveaway functionality is somewhat more basic than SweepWidget but you can also run quizzes, surveys, and more.
- ShortStack — Best full-stack marketing app with contests, emails, landing pages, and more. ShortStack is priced higher than other platforms but they take a more ‘all-in-one’ approach which negates the need to buy additional tools in some cases.
Now, let’s dig into the details of each of these contest apps.
SweepWidget is an online social media contest platform that allows you to run contests on over 30 different social platforms, from crafting a Facebook contest to a Patreon giveaway. It’s perfect if you’re looking to increase social engagement, generate leads, or build your mailing list.
When creating content with SweepWidget, you can choose from over 90 entry methods. For example, you can require people to visit a Facebook page to enter, share a post, or follow your social account. There is also a wide range of contest types to choose from. Some of the most popular content types include:
- Viral giveaways
- Leaderboard competitions
- Newsletter giveaways
- Facebook contests
- Secret code contests
- Social contests and giveaways on platforms including Facebook, Twitter, and Instagram
With paid plans, you also get access to SweepWidgets innovative style editor that can help you to build customized contest widgets that look great. You can host your contests on a free hosted landing page (included in all plans) or embed them directly on your own website pages.
SweepWidget is a great choice for businesses of all sizes as it’s extremely affordable. If you’re just looking to create a quick giveaway and don’t want to invest in a tool, then you can take advantage of the free version.
Alternatively, you can select one of SweepWidget’s affordable paid plans that give you access to additional features like additional giveaway winners, white-labeling, and more. You can use SweepWidget to create unlimited contests with unlimited entries on all plans.
Overall, it’s the best contest app on the market thanks to the flexibility it offers when it comes to contest types and entry methods and its excellent value for money. It also integrates with just about every social media platform you can think of from Facebook to Discord.
SweepWidget offers a free account. If you want to unlock premium features, paid plans start from $29/month.
#2 – Woorise
Woorise is an all-in-one lead generation and marketing platform with some powerful giveaway tools, and one of the best Facebook contest apps on the market.
With Woorise, you can create giveaways and contests for all the major social media platforms including Instagram, Facebook, YouTube, and Twitter.
You can set up your campaigns to track users taking certain actions such as commenting and sharing etc and give users bonus entries into competitions and giveaways for completing these actions.
Woorise also has a viral share feature that will allow you to create Refer-A-Friend campaigns that can really help to boost engagement and grow your following. You can also use Woorise to create instant win competitions and secret code giveaways.
Woorise’s contests features also include some powerful geo-targeting tool, which allows you to select exactly who sees your contests based on location so you can use these to pinpoint and target the sections of your audience that you’re looking to engage with.
Additionally, Woorise features a fraud detection tool that can help you to flag cheating participants and invalidate their entries.
To create your contests with Woorise, you can make use of their user-friendly drag and drop editor. It’s extremely intuitive and boasts drag and drop functionality.
Once your contest is launched, you can also easily manage your entries using the Woorise dashboard.
In addition to all the features above, you can also use Woorise to create forms, surveys, quizzes, polls, and other lead generation content, and there is a wide range of templates available to help you design the perfect content for your business.
Also, by opting for a paid plan, you can remove any Woorise branding from your content.
Woorise offers a free plan available that includes up to 500 entries per month. Paid plans start from $23/month.
#3 – ViralKit
ViralKit is built with virality in mind. With its breakthrough AI contest builder, you can set up your contest in seconds. All you need to do is describe your contest in a single sentence, and the state-of-the-art AI will do the rest for you.
ViralKit stands out in the crowd with its whopping 60+ social platform integrations and 250+ entry method options. They cover all the popular platforms such as Instagram, Facebook, TikTok, Youtube, Twitter, and Discord. But, they also have a lot of lesser known up-and-coming social media platforms to choose from.
You can create custom forms tailored to your contest’s needs or fully customize the style and design of your giveaway to match your brand identity. With ViralKit’s 25+ API integrations, syncing it with other platforms is a breeze.
You’re not limited by entries or the number of contests either. Run unlimited contests, accept unlimited entries, and ensure every user has a fair shot with world-class security features that actively block cheaters and fake entries.
Another prominent feature is the real-time in-depth analytics. Track, measure, and optimize your contests to maximize engagement and ROI. For businesses looking to collect contestant data, the option to download it into a CSV file is invaluable.
Finally, the friend referrals feature ensures your giveaways spread far and wide. When users can refer friends to your contest, you’re not just getting their entry but tapping into their network as well, amplifying the virality.
In a nutshell, ViralKit is not just another giveaway tool; it’s a powerhouse designed for maximum engagement and virality. The vast array of features ensures you have every tool you need to actually get results from your social media contests.
ViralKit offers a competitive pricing model starting at $34 per month. They have a free trial with no credit card requirement where you can test out all of the features before you buy.
#4 – Outgrow
Outgrow is more than just a contest tool. It’s a multipurpose interactive content marketing platform that lets you build all kinds of interactive content, from giveaways to quizzes, calculators, graded assessments, polls, chatbots, and so much more!
All these types of interactive content have huge viral potential and can help to boost your website conversion rates.
For example, you can use interactive calculators to provide personalized pricing information for each visitor. Or, create your own quizzes and assessments and use them as powerful lead magnets to help get more prospects into your funnel.
You can even take advantage of branching logic to send your visitors on different customer journeys based on how they interact with your content for a more personalized experience.
Creating your interactive content with Outgrow couldn’t be easier. The platform provides you with over 1,000 pre-optimized templates to help you get started.
You can customize it in the intuitive WYSIWYG drag and drop editor. Just add your own logo, brand colors, and customized content, then configure the necessary settings (such as email and SEO, etc.), then you’re ready to launch!
You can embed your interactive content anywhere and in pretty much any format. Embed it in full-screen, as an iFrame, popup, or even have it open up as a chat window on your website!
There are tons of supported integrations so you can easily hook Outgrow up with the rest of your marketing stack, and the powerful in-built analytics allow you to keep track of your social media contests and other interactive content campaigns.
Outgrow offers a 7-day free trial. Paid plans start from as little as $14/month.
#5 – ShortStack
ShortStack is a powerful all-in-one tool that will allow you to run social media contests and giveaways, landing pages, email campaigns, and more. It’s ideal for teams and agencies focused on delivering results-driven marketing campaigns.
ShortStack supports a wide range of social media contests including:
- Hashtag Contests
- Comment to Enter contests
- Retweet contests
- Facebook contests (require people to visit a Facebook page, post, etc.)
- Instagram contests
- TikTok contests
One of the main benefits of ShortStack is that not only can you use it to run a Facebook giveaway, but it can also be used to create contests on some less popular or emerging platforms like TikTok and Pinterest, which is perfect if you have an audience on these platforms.
ShortStack has a user-friendly interface that makes creating and designing your contests really easy. You can select from around 90 templates and use the drag and drop editor to customize your designs.
You can also use these functions to create other marketing content including landing pages and even full websites. ShortStack also offers a range of templates that will allow you to gamify your data collection and lead generation efforts using quizzes, puzzle games, scratch-to-win games, and more.
ShortStack also comes complete with analytics and security features that can help you to track your contests and ensure that they are safe and well managed. For example, for user-generated contests, ShortStack automatically requests consent from users to reuse the content provided so that you can be sure that you aren’t reusing content that you’re not allowed to.
ShortStack is a great all-in-one option for businesses, at a reasonably affordable price point.
ShortStack offers a limited free trial plan that offers all the features included in the business plan for up to 20 entries and 100 views per 30 days. Paid plans start from $99/month.
#6 – Gleam
Gleam is best known as a giveaway platform. But it’s more than that. It is a business growth platform that hosts 4 different growth apps; Competitions, Rewards, Gallery, and Capture.
The Competitions app is the one that will allow you to run giveaways, sweepstakes, and contests on social media and beyond.
Gleam is one of the only apps that offers verified entry to social media platforms, which reduces the number of steps that social media users have to take to enter your contests. Gleam also offers one-click entry options and has built-in viral sharing.
Creating a contest with Gleam is easy, and you can use the drag-and-drop tool to customize your contest types, entry methods, and more.
You can also use Gleam to embed videos from YouTube to make your contest content more engaging and give users the option to share your contests daily for more chances to win.
Also, if you want to host your contests on WordPress, Gleam also has a dedicated WordPress plugin.
In addition to Gleams Competitions app, you can also take advantage of the rewards app, if you want to provide your followers with instant rewards for completing actions such as coupons and voucher codes.
You can get access to Gleam competition features for as little as $10/month. Alternatively, you can choose the full Gleam package which includes the competitions, galleries, rewards, and captures apps for $97/month. Gleam also offers a limited free plan.
#7 – RafflePress
RafflePress is a powerful WordPress giveaway plugin that enables users to create and launch contests from within the WordPress CMS.
Most of the giveaway platforms we’ve looked at so far are standalone, cloud-based platforms, which means you have to build your contest on the platform and then embed it on your website separately by pasting in some code.
RafflePress is different. It’s not a platform, it’s a plugin, so rather than building your contest on some third-party domain, you build it from within your WordPress site dashboard. Not only is this arguably more convenient, but it gives you more control and full ownership of any contest that you create.
Once you’ve installed the plugin, you’ll get access to a flexible drag & drop giveaway builder, tons of viral giveaway templates, fraud protection tools, viral sharing features, tracking and retargeting features, and much more.
The plugin interface is super user-friendly and easy to work with so setting everything up is a breeze. There are over 20 supported entry methods/actions, as well as tons of supported integrations. RafflePress lets you run Facebook contests and Twitter contests, plus contests on Pinterest, LinkedIn, Twitch, YouTube, and all the other popular social media platforms.
Paid plans start at $39.20 per year. There’s no free trial available but you do get a 14-day, no-risk, money-back guarantee.
#8 – VYPER
Last up in this roundup of the best social media contest tools is VYPER. VYPER is an app that allows you to create viral contests and reward programs to engage your audience and generate new leads. It’s a well-known tool in the industry and is used by big businesses like Warner Brothers and Walmart.
Using VYPER you can generate a wide variety of different contests including:
- Leaderboard contests
- UGC contests
- Viral contests and giveaways
- and more
One of the best parts about VYPER is it’s easy to visual campaign editor. You can use the editor to create contests, landing pages, and widgets to embed on your site.
It’s super easy to use, and you don’t need any sort of design experience to get started. You can view the content exactly as your visitors and followers will see it, making it easy to visualize and optimize your campaigns. You can also select from 8 different templates for your giveaways which makes it really easy to create a giveaway or contest quickly without too much planning.
You can also use VYPER to customize your contests and giveaways to make them suitable for your audience. You can select from a wide range of rewards and formats including random winner and milestone rewards, and you can add rewards for followers that complete bonus actions such as liking and sharing.
VYPER can also be used to manage different aspects of your lead generation and advertising campaigns such as ambassador campaigns, loyalty programs, and more.
Paid plans start from $149/month. You can test the VYPER’s features for free for as long as you like, but you will need to opt for a paid plan when you’re ready to launch your contests.
Choosing the right giveaway platform for your business
Whether you’re running a Facebook contest to increase engagement and get more Facebook fans, or to increase brand awareness, choosing a social media contest app for your business is not one to take lightly.
It’s important to consider factors like entry methods and the number of contest winners it allows, to ensure that the tool you choose is right for your audience and the types of contests you want to create.
If you’re still unsure which of these social media contest tools is the best choice for your business, you can’t go wrong with one of my top 3 recommendations:
- SweepWidget – The best social contest app on the market. It’s affordable, full-featured, and has a free plan available.
- Woorise – The best tool for businesses with a wide range of interactive content needs, including contests.
- ShortStack – Best for agencies and in-house teams that need an enterprise-level giveaway platform with additional marketing features.
If you’re keen to learn more about marketing, be sure to check out some other posts on the blog, including 7 Popular SEO Tools To Grow Your Business Faster and 10 Marketing Channels Your Business Needs To Invest In.
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