Is influencer marketing still effective? Find out as we explore the latest influencer marketing statistics. In this post, I’ll be sharing dozens of interesting stats and facts that shed light on the current state of influencer marketing. These eye-opening insights reveal how brands and consumers really feel about influencer marketing this year and highlight the…
Want to learn more about personalization in marketing? You’re in the right place. As data analysis and automation tools have become more and more sophisticated, brands are increasingly able to deliver individualized marketing messages and product offerings to prospective customers at scale. In this post, you’ll find 35 personalization statistics that reveal how consumers feel…
Want to learn more about lead generation? Generating high-quality leads continues to be a top priority for all kinds of businesses in every vertical. In this post, I’ll be sharing the latest lead generation statistics that marketers need to know this year. These stats provide useful insight into the current state of lead generation and…
Are you looking for the best social media contest tools to grow your audience? Running social media contests is a great way to boost your engagement rates on social media, grow your following, and generate more sales and leads for your business There are many different ways to run contests and giveaways on social media,…
Curious about the state of SEO? SEO is one of the fastest-changing branches of digital marketing. Every year, Google releases several major updates that completely change the playing field. In this post, I’ve compiled 50 of the latest SEO statistics and trends that you need to know. These stats tell you more about the current…
You already know how important SEO is to your marketing efforts. But what about backlinks? How important are they to your SEO strategy? In this post, we’ll be taking a deep dive into the latest link building statistics to answer your most burning questions. Let’s get started with some general link building statistics. General link…
Chatbot technology has come a long way over the last few years. The first iterations of chatbots look nothing like the apps we use today. Back then, they could do little more than process hard-coded words and phrases and deliver basic scripted responses. Now, next-gen chatbots utilize AI and machine learning to understand user queries—regardless…
Looking for an easy way to monetize your website traffic? Affiliate marketing is the way to go. With affiliate marketing, you recommend products or services to your audience and earn a commission on purchases made through your referral links. Promoting your affiliate links is easy. The hard part is finding good-quality, relevant products that are…
Want to level up your SEO? Need to find the right tool to help you but not sure which search engine marketing tools to choose? In this post, I’m going to give you a primer on some of the most popular SEO tools on the market. This isn’t your typical ‘best of’ style list… I’ll…
Which marketing channels should your business invest in? The answer depends on your business. In general, you should never rely on a single marketing channel. Omnichannel marketing is critical if you want your business to flourish. In this article, I’ll talk you through some of the most effective marketing channels for your business. But it’s…